• Results In Action!

    "Colin and Matt did a fantastic job! I have been wanting the roof lined with beautiful lights since we have lived here! Couldn't be happier!"


    - Wendy Franke

    - Onalaska, WI


    "Hire these guys you won't regret it! I'm now the Clark Griswold of our street thanks to Holiday Heroes. I always thought something like this was out of reach financially, but it's not! LED is the only affordable way to become Clark Griswold coming in at around $5/month to run them. That's another reason to go with these guys!"


    - Chris Berg

    - La Crosse, WI

    We are here to serve you!

    "Lights were amazing! Installation was great. Now they're down and stored away until next year. Highly recommend! NICE JOB GUYS!!!"


    - Todd Shaffer

    - Holmen, WI

  • How Can We Help You?

    Here's our holiday lighting options:



    Make your home the envy of the neighborhood.



    Let your business shine with a lighting display to fit your brand.


    Lighting Styles

    We offer many options - Roof Lines, Shrubbery, and more!

  • The Holiday Heroes

    Meet the established entrepreneurs who have joined forces to create Holiday Heroes!

    Colin Luz


    Director of Marketing & Sales

    Colin is one of the co-founders of Holiday Heroes, and also owns Coulee Region Moving Services. Colin has been in the local moving industry for over 6 years now and brings a fresh perspective on all the different ways we can provide value to our clients here at Holiday Heroes.

    Matt Tolvstad


    Director of Finances & Operations

    Matt is the other co-founder of Holiday Heroes, and also owns Tolvstad's Turf Care. Matt has been in the lawn fertilization business for just over 9 years and brings the same level of customer service and care to all of our clients here at Holiday Heroes.

  • Types of Lights We Sell

    Our commercial grade lights are 100% customizable to your home. They shine twice as bright, and last 5 times longer than your typical big-box store lights!

    Wintergreen Corporation - Distributor

    Top-Notch Bulbs

    We are an official distributor for Wintergreen Corporation who sell the best brands of holiday lights to help your home light up those dark winter nights!

    C9 LED Opticore Bulbs

    White or Multi-Color

    Most Popular - Commercial Roof Lines

    C7 LED Opticore Bulbs

    White or Multi-Color

    Most Popular - Residential Roof Lines

    M5 LED Opticore Mini Lights

    White or Multi-Color

    Most Popular - Trees & Shrubbery

  • Get Your FREE, No Obligation Estimate

    Don't be afraid to ask us some questions!

  • Heroes In The Headlines

    Take a look and enjoy our most recent article published in the La Crosse Tribune!

    Click on the picture to read more!

  • Contact Us

    Contact the Holiday Heroes to have your lights professionally installed this holiday season.

    Phone Number

    (608) 769-2852





    Estimates include the cost of materials, installation, maintenance, and uninstall of all lights.
    Clients are asked to not tamper or plug into lights and decorations. All of lighting is high quality LED lights and are set on timers to automatically come on each evening.
    You are not responsible or liable for any accidents that could occur on your property. We take full responsibility for injuries.
    Please note that you are being charged a ONE-TIME FEE of buying new lights. All future invoices will have a reduced price if you reuse the same materials each year.